Andy Cairns of Therapy? explains how adapting to a new technological environment was essential for the band

“It’s always nice to sell more records, but the reality of life is that nobody really buys records anymore.” – Andy Cairns, Therapy?

In Season 3 Episode 2 of #fhtz the legendary Andy Cairns, frontman of the award-winning band Therapy? from Northern Ireland, looks back on almost 3 decades of his career and elaborates on how the open borders of the European Union made touring easier, how technology brought new opportunities to the band, and how budgeting is a crucial task in managerial operations.

Sebastiano Mereu

YouTuber + host of the #FHTZ online music show with co-producer @simonkurt + marketing & digital content producer + university lecturer